Online, TV and print
Independent PR, Janice English, uses her journalistic training to produce well-researched and inspired news stories for a range of clients. Online, on TV, in national consumer and specialist Press titles, clients regularly appear in the news
Testimonial - EyeDream
We launched a specialist contact lens that corrects vision during sleep. Janice was integral to the success of the launch, with high profile national headlines, including page 3 of The Times, leading to a 13-minute TV spot on This Morning with Philip Schofield. EyeDream is still our most successful product and Janice is still key to this
Janice English
Trained in Crisis Management by Burson Marsteller, Janice has been World Press Officer of Woolmark; launched and co-edited The DENTIST journal; represented Royal Warrant Holders; run the Press Office for Optrafair, the UK optical show; plus kept optical suppliers in the news. Sustainability and AI in healthcare are a major focus

Tesimonials

Client feedback over the years has proven valuable, and is always welcomed.

Testimonials

Contact

Make contact, collaborate, be creative, expressive, find inspiration, or just talk.

Click Here

PRINT, TV, RADIO, ONLINE

Maximising every opportunity for news

Click Here

MUMSNET RAISES AWARENESS OF CHILDREN’S VISION CARE

Mumsnet users have been quizzed about their understanding of children’s eyecare and the availability of myopia management options.  The research – commissioned by the Association of British Dispensing Opticians, the Optical Suppliers’ Association and the College of Optometrists – revealed the need for greater clarity and direction for parents and carers. With 9m regular users, […]

UNLOCKING THE RETINA’S POTENTIAL

THE UNIVERSITY OF EDINBURGH IS DEVELOPING RETINAL IMAGING METHODOLOGIES TO DETECT BOTH OCULAR AND SYSTEMIC DISEASES Frequently referred to as “the window to the brain”, the retina has been known for decades to offer up biomarkers for many diseases, ocular and otherwise. It is only now that the full extent of this observation is being […]

TRANSFORMING EYECARE WITH AI AT 100% OPTICAL

Pearse Keane presentation February 2023 Google’s DeepMind and Moorfields Eye Hospital – just two stops apart on the London Underground – are transforming global eyecare with AI, delegates to the OSA stand at 100% Optical heard. Pearse Keane, Professor of Artificial Intelligence, University College London and Moorfields retinal disease specialist, told delegates that artificial intelligence […]

HEMP EYEWEAR LAUNCHES TARTAN COLLECTION

Off-cuts from the kilt making industry are being used by Edinburgh’s bespoke Hemp Eyewear to create the most sustainable glasses ever with a choice of two tartans -MacDonald Clan Modern and Irish National The Edinburgh production process starts by moulding together organic hemp fibres with the tartan fabric. The eyewear shapes are then cut and […]

GREEN CHARTER SETS SUSTAINABILTY LEVELS FOR OPTICS

The OSA’s new Green Charter is the most significant initiative for the optical community in a decade.  The charter, along with the sustainability glossary which provides a detailed understanding of the terms used, aims to ensure that everyone is engaged in the journey to sustainability. Providing a framework, with targets to be met, it helps […]

E-HEALTH FOCUS GROUP LAUNCHED

Professional accountability when utilising new diagnostic technologies is to be addressed by the Optical Suppliers’ Association (OSA) to ensure that all suppliers meet universal standards wherever possible. The OSA’s E-Health Focus Group is to provide a crucial role in defining the parameters and standards for accountability at this pivotal time – “We need to form […]

UK OPTICAL INDUSTRY PUSHES FOR SECTOR SUSTAINABILITY

The UK optical industry is pushing for carbon net zero ahead of COP26 targets with  scrutiny of all aspects of manufacturing and supply chain. OSA (Optical Suppliers’ Association) made the call at the recent meeting at the Belfry in the Midlands “We are currently padding our way through plastic in our rivers and seas, clogging […]

BRIGHTON COLLEGE CHOIR REACHES OUT FOR FOR HOMELESS VISION

Brighton College’s choir is spreading the message about reaching out to the local community with a moving version of “When I Needed A Neighbour”.  Highlighting the need to re-open the charity’s Brighton clinic – which was forced to close at the start of the pandemic – the song has inspired people to think about the […]

HEMP EYEWEAR COLOURED WITH TURMERIC

 Hemp Eyewear has released a new collection using natural pigments from blueberries to beetroot, with turmeric being particularly on trend with the cat’s eye “We are pushing the boundaries of our sustainability, developing exciting new combinations.  Turmeric is the perfect choice for a bright vibrant colour,” says Sam Whitten, Founder of Hemp Eyewear The handmade […]

ACTOR BEN MILES URGES SUPPORT FOR THE £20.20 VISION CARE APPEAL

Actor Ben Miles, Patron of Vision Care for Homeless People, is urging support for the £20.20 appeal to ensure the charity’s regional clinics will be funded throughout 2021. “In the coming months we are likely to see more and more people living on the streets and the amazing work that Vision Care for Homeless People […]